> job detail
B
👽Other
CRM Data Analyst (London, , GB)
Burberry Group · London, , GB
// classified as
Other (Adjacent or hard to classify.)
posted
1d ago
location
London, , GB
languages
python
tools
databricks, looker, powerbi
> stack
pythondatabrickslookerpowerbitableaupyspark
> description
<div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:12.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>INTRODUCTION</b></H2>
</div><div><p>At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. </p>
<p>We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.</p>
</div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:12.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>JOB PURPOSE</b></H2>
</div><div><p style="margin-right:0.0cm;margin-left:0.0cm;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">We are seeking a highly analytical and technically skilled</span><span style="font-size:10.5pt;color:black"> </span><strong><span style="font-size:10.5pt;font-family:'Burberry House';color:black">CRM </span></strong><strong><span style="font-size:11.0pt;font-family:'Burberry House'">Data</span></strong><strong><span style="font-size:10.5pt;font-family:'Burberry House';color:black"> Analyst</span></strong><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">to join our growing G</span><span style="font-size:10.5pt;font-family:'Burberry House'">lobal <span style="color:black">Customer team. In this role, you will leverage data to drive meaningful customer engagement, optimize CRM strategies, and support the brand’s ambition to deliver exceptional client experiences.</span></span><span style="font-size:10.5pt;font-family:'Burberry House';color:black"> </span></p>
<p style="margin-right:0.0cm;margin-left:0.0cm;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">You will work closely with CRM, Data Science, and Digital teams to translate data into actionable insights, using advanced analytics tools and coding in Databricks to structure and analyse large datasets. The ideal candidate has a balance of technical expertise and business acumen, with a passion for the luxury and fashion industry.</span><span style="font-size:10.5pt;font-family:'Burberry House';color:black"> </span></p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:12.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>RESPONSIBILITIES</b></H2>
</div><div><ul style="margin-top:0.0cm;margin-bottom:0.0cm">
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Build, maintain, and optimize customer data models and segmentation frameworks in</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Databricks</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Identify customer insights and trends that inform personalization, targeting, and strategic decision-making.</span><span style="font-size:10.5pt;font-family:'Burberry House'"> </span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Design and maintain interactive dashboards (preferably using Tableau and/or Looker and/or PowerBI), ensuring data accuracy and usability for key stakeholders</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Ensure data governance and consistency across global CRM and analytics platforms</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;line-height:107%;font-family:'Burberry House';color:black">Collaborate with cross-functional teams to support omnichannel initiatives and clienteling tools, particularly with Data Science</span></li>
</ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:12.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b>PERSONAL PROFILE</b></H2>
</div><div><ul style="margin-top:0.0cm;margin-bottom:0.0cm">
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="color:black">5</span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">+ years of experience in CRM Analytics, Data Analytics, or related roles, ideally within the</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">fashion, retail, or luxury</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">sector</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Strong proficiency in</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Databricks</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">(SQL, Python, or PySpark) for data transformation and analysis</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Solid understanding of</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">CRM principles, customer segmentation, and campaign measurement.</span><span style="font-size:10.5pt;font-family:'Burberry House'"> </span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Experience working with customer databases, CDPs, and marketing automation systems (e.g., Salesforce, B</span><span style="font-size:10.5pt;font-family:'Burberry House'">raze<span style="color:black">)</span> </span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Proven experience creating and maintaining reports and dashboards in</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Tableau</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">and</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Looker</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Strong analytical mindset and attention to detail, with the ability to interpret complex data into clear business insights</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">Excellent communication skills and stakeholder management, with the ability to present findings to non-technical audiences</span></li>
<li style="margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-size:10.5pt;font-family:'Burberry House';color:black">A passion for</span><span style="font-size:10.5pt;color:black"> </span><span style="font-size:10.5pt;font-family:'Burberry House';color:black">fashion, luxury, and customer experience</span></li>
</ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:12.0px;word-wrap:break-word"><H2 style="font-size:1.0em;margin:0.0px"><b></b></H2>
</div><div><p>Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.</p></div></div></div>