> job detail
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Senior Analyst – Beauty & Personal Care, China
Mintel · Shanghai
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Other (Adjacent or hard to classify.)
posted
50d ago
location
Shanghai
languages
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tools
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> description
<p>Senior Analyst - Advisory, China</p>
<p>1. Advisory & Client Engagement<br>• Deliver insight-sharing sessions and advisory discussions based on research findings and written reports, clearly explaining complex analyses and implications.<br>• Respond to client briefs by shaping research frameworks, analysis structures and report narratives, rather than purely extracting data.<br>• Use pre-published Mintel Reports and research outputs to support client discussions, tailoring angles and focus to specific business questions.<br>• Present research-led insights to clients in a clear, structured and confident manner, ensuring findings are well understood and actionable.<br>• Work closely with Client Success and Commercial teams to support content-led advisory engagements, ensuring research outputs are aligned with client needs.<br>• Proactively communicate with clients on the most relevant research findings, market insights and report outputs for their business priorities.</p>
<p>2. Content & Insights Delivery<br>• Publish in-depth research reports combining market research and consumer insights, demonstrating Mintel’s expertise across consumer markets.<br>• Deliver Mintel Reports on time and to a consistently high quality standard, covering a range of categories and subject areas.<br>• Independently lead the end-to-end report workflow, including: <br>o research design and scoping<br>o questionnaire design and research framework development<br>o primary and secondary data collection<br>o data analysis, validation and interpretation<br>o insight synthesis, storyline development and report writing<br>• Gather and assess relevant primary and secondary data for each market, working closely with Research Directors to develop accurate market, company and segmentation insights.<br>• Translate complex data and research findings into clear, structured and insight-led written content, aligned with Mintel’s reporting standards.</p>
<p>3. Industry Engagement<br>• Monitor consumer, market and innovation trends, identifying the most relevant issues to explore through consumer research.<br>• Build and maintain relationships with industry contacts and experts to deepen understanding of factors influencing consumer behavior, innovation and company strategy.<br>• Integrate market knowledge, research findings and external inputs into coherent insight narratives that strengthen report quality and relevance.</p>