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Senior Associate, Data Scientist Campaign Management

Jakarta Selatan

Pay
Salary not listed in the saved posting
Work setup
Unconfirmed
Employment
Full-time — employment source
Employee Status: Full time
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What you’ll work on

Full posting
  • Develop customer segmentation frameworks based on behavior, demographics, transaction patterns, and product holdings.

  • Manage end-to-end campaign execution across multiple products, channels, and customer segments.

  • Analyze customer journeys and identify opportunities for Acquisition, Cross-Sell, Up-sell, Retention, and Reactivation Campaigns.

From the employer’s posting
Customer Analytics & Segmentation 1. Develop customer segmentation frameworks based on behavior, demographics, transaction patterns, and product holdings. 2. Identify optimal Campaign channels to maximize revenue and Customer Engagement 3. Analyze customer journeys and identify opportunities for Acquisition, Cross-Sell, Up-sell, Retention, and Reactivation Campaigns. 4. Generate actionable insights to support business and marketing strategies. Campaign Planning & Execution
Campaign Planning & Execution 1. Manage end-to-end campaign execution across multiple products, channels, and customer segments. 2. Translate business requirements into campaign logic, target criteria, and execution plans. 3. Prepare campaign schedules and coordinate campaign deployment timelines. 4. Ensure campaign activities are executed accurately and within agreed SLAs. Predictive Modeling 1. Build and maintain predictive models such as: Propensity-to-Buy Propensity-to-Churn Next Best Offer (NBO) Customer Lifetime Value (CLV) Response/Uplift Models 2. Continuously monitor model performance and recommend enhancements.

Tools in this posting

  • SQL
  • Python
  • Power BI
  • Tableau
Source — Tool mentions in context
Education Preference Bachelor Degrees in : Mathematics, Statistics, Data Science Programming : Python SQL Analytics & Machine Learning Predictive modeling Customer segmentation Classification and regression models Forecasting models Recommendation engines Model performance evaluation
Analytics & Machine Learning Predictive modeling Customer segmentation Classification and regression models Forecasting models Recommendation engines Model performance evaluation Visualization Tools Power BI Tableau Soft Skills 1. Good communication and stakeholder management skills. 2. Ability to manage multiple projects and deadlines.

Job description

View original posting ↗

Position Summary
Data Scientist - Campaign Management

Responsible for leveraging data, analytics, and predictive modeling to improve Campaign effectiveness, Customer engagement, and Business Outcomes. The role supports campaign strategy development by Identifying Target customers, Generating Actionable Insights, and Optimizing Marketing Performance.

Key Responsibilities

Customer Analytics & Segmentation

1. Develop customer segmentation frameworks based on behavior, demographics, transaction patterns, and product holdings.
2. Identify optimal Campaign channels to maximize revenue and Customer Engagement
3. Analyze customer journeys and identify opportunities for Acquisition, Cross-Sell, Up-sell, Retention, and Reactivation Campaigns.
4. Generate actionable insights to support business and marketing strategies.


Campaign Planning & Execution

1. Manage end-to-end campaign execution across multiple products, channels, and  customer segments.
2. Translate business requirements into campaign logic, target criteria, and execution plans.
3. Prepare campaign schedules and coordinate campaign deployment timelines.
4. Ensure campaign activities are executed accurately and within agreed SLAs.


Predictive Modeling
1. Build and maintain predictive models such as:
Propensity-to-Buy
Propensity-to-Churn
Next Best Offer (NBO)
Customer Lifetime Value (CLV)
Response/Uplift Models
2. Continuously monitor model performance and recommend enhancements.


Education Preference
Bachelor Degrees in : Mathematics, Statistics, Data Science

Programming :
Python
SQL

Analytics & Machine Learning
Predictive modeling
Customer segmentation
Classification and regression models
Forecasting models
Recommendation engines
Model performance evaluation

Visualization Tools
Power BI
Tableau

Soft Skills
1. Good communication and stakeholder management skills.
2. Ability to manage multiple projects and deadlines.

Location:

Capital Place Branch

Job:

Analytics

Schedule:

Regular

Employee Status:

Full time

Your next step

  • Have your CV and examples of relevant work ready.
  • Check the listed location, eligibility and core experience before starting.
  • Ask the employer about the salary range before committing time to the process.

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Source & posting history

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Pay

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Location & working pattern

Jakarta Selatan

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Status in our records
Active
First seen by us
Oct 7, 2026
Recorded sightings
5
Last seen by us
Oct 8, 2026
Employer says posted
Sep 21, 2026

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