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Advanced Analytics Associate Director, GOC

Barranquilla, Colombia; Bogota, Colombia; Medellin, Colombia; Mexico City, Mexico

Open 3 months, first seen by us 118 days ago
Pay
Pay not listed
Work setting
Working pattern needs review — work setting source
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. This position is available in a Remote or Hybrid Work Modality and must be performed from any location within Mexico or Colombia. Only candidates residing in either country who are legally authorized to work there may apply. Remote work from outside Mexico or Colombia, including relocation abroad under a remote work contract, is not permitted under any circumstances. Please read our Privacy Notice for more information on how we process the information you provide.
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Before you apply

Work authorization
Must already have the right to worklegally authorized to work there
Education & alternatives
Skills and Experience - Bachelor’s degree from a top-tier college, with a 3.0 GPA or equivalent, in Analytics or Technology, or equivalent experience. - 7+ years of experience in a data-based role, preferably within a media agency.

About WPP Media

With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

In the employer’s words · Read in context

Apply at WPP Media

Posting record

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Open 3 monthsWe first saw this posting 118 days ago and it is still up. Roles open this long are often slow to fill or kept open to collect applications.

Status in our records
Live
First seen by us
Jul 13, 2026118 days ago
Recorded sightings
209
Last seen by us
Nov 9, 2026

These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.

How this job compares

Time since we first saw it

Day 118

Up longer than most. Similar jobs usually come down between day 7 and day 55.

Well past WPP Media’s usual: its jobs come down by about day 26.

From 8,542 similar postings that came down, and 151 of WPP Media’s. Coming down is not always a hire.

WPP Media is hiring

42 open jobs

Open jobs by the week we first saw them, last 12 weeks.

  • Data Leadership hiring is steady
  • Takes jobs down at a usual pace
  • 2% of open jobs were reposted
Hiring record

See how this role fits your experience

Add your resume and we’ll mark which of these tools you already use, and point out anything in the posting that could rule you out.

  • SQL
  • Excel
Where the posting names them
- Proficiency in Excel and PowerPoint; experience with Google Docs is a plus. - Familiarity with programming languages; knowledge of SQL is a plus. - Strong ability to present data in a visually engaging and insightful manner, clearly communicating the findings that matter.
- Experience managing a team and delegating effectively. - Proficiency in Excel and PowerPoint; experience with Google Docs is a plus. - Familiarity with programming languages; knowledge of SQL is a plus.

Your next step

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Demand for Data Leadership roles

New Data Leadership postings at the employers we follow are up 7% over the last 5 weeks compared with the 5 before.

Weekly new Data Leadership postings at the same employers, from the week of August 17 to the week of October 26. The fewest in a week was 783, the most 1,204, and the latest week had 829.
August 17Last week

Each bar is one week of new postings. The darkest bars are the last 5 weeks.

Counted from the hiring pages we’ve followed for at least five weeks, so employers we add don’t look like growth. Updated weekly.

About the role

We file this job under Data Leadership, by the work the posting describes.

Data leaders run data teams or design how a company's data fits together. Managers hire, set priorities and answer for whether the data work pays off; architects choose the systems and the shape of the data.

Expect years of hands-on data work, experience leading people or projects, and the ability to explain tradeoffs to executives.

Unlike a senior engineer or analyst, most of a data leader's week goes to people, planning and decisions rather than building.

US government figures for computer and information systems managers

Median yearly pay, May 2025
$175,140
Expected change, 2025 to 2035
15.8% more jobsagainst 3.5% for all jobs

The government has no code for data leaders, so these figures are for the closest group, computer and information systems managers, which includes data processing and data operations managers.

Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 11-3021.

Job description

View original posting ↗

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for an Associate Director of Analytics who will:

  • Help lead the North America Analytics team, measuring the success of media executions and delivering actionable insights that support data-informed decision-making and continuous innovation.

  • Lead the design and measurement of Brand and Direct Response campaigns, including Brand Lift studies, A/B testing, and Matched Market Tests (MMTs), ensuring alignment with client objectives.

  • Present complex data and analytical findings in a clear, visually engaging, and actionable manner to clients and internal teams.

  • Act as a trusted analytics advisor to clients, understanding their business needs and delivering tailored analytical solutions.

  • Collaborate across departments to integrate analytics into campaign planning, execution, and evaluation.

  • Partner with internal and external teams on data integrity, reporting, experimentation, and ad-hoc analysis.

  • Recruit, manage, and mentor analytics professionals, ensuring effective delegation, efficient workflows, timely delivery of high-quality outputs, and continued professional development.

  • Lead and develop the analytics team within the Bogotá hub, promoting analytical excellence, innovation, and continuous improvement.

  • Collaborate with teams across New York, Chicago, San Francisco, and Los Angeles to support consistency, knowledge sharing, and alignment across regions.

Skills and Experience

  • Bachelor’s degree from a top-tier college, with a 3.0 GPA or equivalent, in Analytics or Technology, or equivalent experience.

  • 7+ years of experience in a data-based role, preferably within a media agency.

  • Exposure to the measurement of both Direct Response and Brand Awareness campaigns, including A/B experimentation and test design, Brand Lift studies, control versus exposed experimental frameworks, and short-term media effectiveness evaluation.

  • Experience designing and evaluating Matched Market Tests (MMTs).

  • Experience managing a team and delegating effectively.

  • Proficiency in Excel and PowerPoint; experience with Google Docs is a plus.

  • Familiarity with programming languages; knowledge of SQL is a plus.

  • Strong ability to present data in a visually engaging and insightful manner, clearly communicating the findings that matter.

  • Strong organizational and project management skills.

  • Strong understanding of digital campaign data, including which data points can be collected and how to analyze them.

  • Experience collaborating with large cross-functional teams and translating client needs into actionable analytical work.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

This position is available in a Remote or Hybrid Work Modality and must be performed from any location within Mexico or Colombia. Only candidates residing in either country who are legally authorized to work there may apply. Remote work from outside Mexico or Colombia, including relocation abroad under a remote work contract, is not permitted under any circumstances.

Please read our Privacy Notice for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

#LI-GOC

 

Please read our Privacy Notice for more information on how we process the information you provide. 

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Pay

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Location & working pattern

Barranquilla, Colombia; Bogota, Colombia; Medellin, Colombia; Mexico City, Mexico

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Work authorization
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. This position is available in a Remote or Hybrid Work Modality and must be performed from any location within Mexico or Colombia. Only candidates residing in either country who are legally authorized to work there may apply. Remote work from outside Mexico or Colombia, including relocation abroad under a remote work contract, is not permitted under any circumstances. Please read our Privacy Notice for more information on how we process the information you provide.

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