Business Analytics Grp Manager SVP

Business Analytics Group Manager – Consumer Cards & Customer Analytics Experience: 14–18 Years Industry: Banking / Financial Services Location: India Job Summary We are seeking an experienced Business Analytics Group Manager to lead analytics strategy, customer insights, and business performance initiatives for partnership Cards business. This role requires a strong leader with expertise in Business Analytics, Product Analytics, Customer Behavior Analytics, Marketing Analytics, and Revenue Management within the Banking and Financial Services domain. The successful candidate will drive data-driven decision-making, develop innovative analytical solutions, lead high-performing teams, and partner with senior stakeholders to deliver measurable business outcomes across consumer and commercial Credit Card, Co-brand, and Private Label portfolios. This leader will be accountable for translating advanced analytics into actionable business strategies that deliver substantial revenue growth through compelling leadership while fostering a culture of innovation, collaboration, and operational excellence across the organization Key Responsibilities Strategic Business Analytics * Develop and implement analytical frameworks to solve complex business challenges. * Generate actionable insights through advanced analysis of customer behavior, portfolio performance, and market trends. * Drive strategic recommendations to improve business performance, customer engagement, and revenue growth. * Translate analytical findings into impactful business stories for senior leadership. Customer & Product Analytics * Lead analytics initiatives across Credit Cards, Co-brand, and Private Label products. * Analyze customer acquisition, engagement, spending behavior, retention, and profitability. * Provide data-driven recommendations to optimize customer lifecycle management. * Partner with Product and Marketing teams to improve campaign effectiveness and portfolio growth. Marketing & Revenue Analytics * Drive Marketing Analytics initiatives to evaluate campaign performance and customer response. * Identify opportunities for revenue growth and portfolio optimization. * Develop customer segmentation and targeting strategies using analytical insights. * Measure performance of acquisition, activation, and retention programs. Leadership & Team Development * Lead and mentor a team of analytics professionals. * Establish best practices for analytical methodologies, reporting, and quality control. * Build a culture of innovation, collaboration, and continuous learning. * Manage hiring, coaching, performance management, and succession planning. Innovation & Advanced Analytics * Promote the use of Artificial Intelligence and advanced analytical techniques to transform business decision-making. * Drive adoption of new tools, technologies, and analytical methodologies. * Identify automation opportunities and improve analytical efficiency. Stakeholder Management * Partner with senior business leaders and cross-functional teams to drive common business goals. * Serve as a trusted advisor by providing data-driven recommendations and strategic guidance. * Influence key decisions through compelling storytelling and executive presentations. Risk & Governance * Assess and manage business risks associated with analytical recommendations. * Ensure compliance with regulatory requirements, internal policies, and governance standards. * Maintain robust controls and transparency across analytical processes. Required Qualifications * 14+ years of experience in Business Analytics, Data Analytics, Customer Analytics, Product Analytics, or Marketing Analytics. * Strong experience within Banking, Credit Cards, Consumer Lending, Payments, or Financial Services. * Proven track record of leading large analytics teams and influencing senior stakeholders. * Experience delivering strategic insights that drive business growth and customer outcomes. \------------------------------------------------------ ## Job Family Group: Decision Management \------------------------------------------------------ ## Job Family: Business Analysis \------------------------------------------------------ ## Time Type: Full time \------------------------------------------------------ ## Most Relevant Skills Please see the requirements listed above. \------------------------------------------------------ ## Other Relevant Skills For complementary skills, please see above and/or contact the recruiter. \------------------------------------------------------ Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law. 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