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Customer Analytics & Data Science Manager (Campaign)
Location not stated
Actively hiring, first seen by us today- Pay
- Pay not listed
- Work setting
- Not stated
- Employment
Full-time — employment source
Job No.: 500212 Employment Type: Full time Departments: Personal Banking and Wealth Management Department
Read the full posting
What you’ll work on
Full postingIdentify target customer segments and selection criteria for campaigns
Put propensity and predictive models into marketing campaigns
Evaluate campaigns before and after launch to control marketing cost
Produce regular and campaign-specific analytics reports
Help develop analytical models for business goals
From the employer’s posting
identifying target customer segments and selection criteria for new acquisition/ cross-selling / up-selling/ usage stimulation
Incorporate and implement propensity / predictive models into marketing campaigns to maximize customer response
Make well reasoned comments and recommendation to help on marketing cost efficiency through effective pre-campaign analysis and post-campaign evaluation
Produce analytics reports for both regular and campaign specific needs
Take part in analytical model development to achieve business objectives
What you’ll bring
All qualificationsCore experience
- At least 3 years relevant work experience, preferably in financial services
- Degree in quantitative, numerical science or related field
- Proven skills in SAS Programming, Excel, VBA, PowerPoint and database design
- Good English and Chinese, spoken and written, including Putonghua
Qualification wording
At least 3 years relevant working experience, preferably in financial service industry
Degree holder with major in quantitative, numerical science or related disciplines
Possess proven competence in SAS Programming, Excel, VBA, PowerPoint, database design and management
good command of English and Chinese in both spoken and written including Putonghua
Posting record
Report an errorActively hiringFirst seen by us today, still listed, and not a repost of an earlier posting.
- Status in our records
- Live
- First seen by us
- Nov 4, 2026today
- Recorded sightings
- 1
These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.
How this job compares
Bank of China (Hong Kong) is hiring
11 open jobs
Open jobs by the week we first saw them, last 12 weeks.
Hiring recordSee how this role fits your experience
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- SAS
- Excel
Where the posting names them
- At least 3 years relevant working experience, preferably in financial service industry with proven track record and exposure in database marketing, database development, report tracking and automation - Possess proven competence in SAS Programming, Excel, VBA, PowerPoint, database design and management, and user requirement write-ups - A mature self-starter with strong drive, motivation, good business sense, remarkable problem solving skills, and good interpersonal, negotiation and project management skills
Your next step
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Job description
Customer Analytics & Data Science Manager (Campaign)
Job No.: 500212
Employment Type: Full time
Departments: Personal Banking and Wealth Management Department
Job Functions: Business Development, Strategic Planning, Project Management, FinTech
Responsibilities:
- Work collaboratively with business user identifying target customer segments and selection criteria for new acquisition/ cross-selling / up-selling/ usage stimulation
- Provide campaign execution supports driving for segment/ product direction & strategies
- Incorporate and implement propensity / predictive models into marketing campaigns to maximize customer response
- Make well reasoned comments and recommendation to help on marketing cost efficiency through effective pre-campaign analysis and post-campaign evaluation
- Produce analytics reports for both regular and campaign specific needs
- Take part in analytical model development to achieve business objectives
- Identify and coordinate special projects and initiatives
Requirements:
- Degree holder with major in quantitative, numerical science or related disciplines
- At least 3 years relevant working experience, preferably in financial service industry with proven track record and exposure in database marketing, database development, report tracking and automation
- Possess proven competence in SAS Programming, Excel, VBA, PowerPoint, database design and management, and user requirement write-ups
- A mature self-starter with strong drive, motivation, good business sense, remarkable problem solving skills, and good interpersonal, negotiation and project management skills
- Excellent communication and presentation skills with good command of English and Chinese in both spoken and written including Putonghua
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