Data Analytics Expert

## Join Us At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact. The CVM Performance & Insights Analyst is responsible for monitoring commercial and campaign performance, evaluating A/B tests and personalization initiatives, and translating data into clear, actionable insights and recommendations that influence business decisions.This role focuses on understanding why performance changes, identifying key drivers, and supporting optimization of targeting, offers and customer engagement strategies across the customer lifecycle. The analyst works on top of existing data foundations and dashboards, using deep analytical thinking and SQL-based analysis when required to inform decisions. ## What you’ll do * Own monitoring of campaign and commercial KPIs; * Lead A/B test and experimentation analysis; * Deliver clear, actionable business recommendations; * Drive SQL deep‑dives on performance drivers; * Act as trusted analytics partner to squads and stakeholders. ## Who you are * Degree in Management, Economy, Math, Engineering or Data Science; * Analytical and critical thinking, with the ability to move from data to recommendation; * Experience in performance analysis, business analytics, marketing analytics or CVM/CRM analytics; * Ability to communicate insights clearly and influence decision‑making; * Experience interpreting dashboards and analytical outputs; * Databases (SQL and/or Google Big Query); * English and Portuguese fluency. ## Not a perfect fit? Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity. ## What's in it for you * Hybrid Work Model - Flexible hybrid work model with 8-10 in-office days per month, managed by team leaders; * Vodafone Products and Services - Employees get a mobile phone, free communication plan, data card, and various discounts on services and products; * Recognition - Recognition programs for innovative, creative, high-potential employees and exemplary behaviors; * Health and Well-being - Well-being Program offers nutrition and psychological consultations, webinars, workshops, and discounts on various services and products; * Learning - Access to Communities of Practice and a customizable digital training platform with high-quality content (namely Harvard Business Publishing, Skillsoft and Speexx); * Local and International Mobility - Internal recruitment with local and international rotation opportunities across departments and roles. ## Who we are We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology we empower people, connecting everyone regardless of who they are or where they live and we protect the planet, whilst helping our customers do the same. Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds and cultures. ;We're committed to increase diversity, ensure equal representation, and make Vodafone a place everyone feels safe, valued and included. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, please refer to https://careers.vodafone.com/application-adjustments/ for guidance. Together we can.