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Data Scientist, Marketing Analytics

Pay
Multiple pay statements — pay source
Ability to prioritize time across multiple projects and communicate timelines The salary range for this position is $130,000 - $160,000. Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in Los Angeles, CA OR New York, NY. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting. Salary
Salary 130,000 – 160,000 USD per year Why Match Group?
Read the full posting
Work setting
Hybrid — work setting source
Where you’ll work: This is a hybrid role and requires in-office collaboration three days per week. This position is located in NYC or Los Angeles. In this role, you will:
Read the full posting
Employment
Not stated

What you’ll work on

Full posting
  • Analyze marketing and business performance and the impact of marketing spend

  • Design and analyze A/B tests and geo experiments

  • Build marketing measurement models to guide investment and strategy

  • Turn findings into stories and recommendations for executives and teams

  • Build reports, dashboards, and budgeting recommendations

From the employer’s posting
Master and be responsible for analyzing marketing and business performance.
Experience designing, executing, and measuring geo experiments and causal inference techniques
Build models better to understand the impact of our marketing investments and strategy
Find the “story” in the data and communicate insights and opportunities with executives and other internal teams.
Perform ongoing ad-hoc analyses to evaluate the efficiency of our marketing spend, build reporting infrastructure, and assist in making budgeting recommendations to optimize growth.
Apply at Match Group

Posting record

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Status in our records
Live
First seen by us
Sep 13, 202653 days ago
Recorded sightings
34
Last seen by us
Nov 5, 2026
Employer says posted
Sep 10, 2026

These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.

How this job compares

Pay

$118K–$193K is typical

The middle half of what similar US postings state. This one doesn’t list pay.

From 3,721 postings in the last year. Stated ranges, not salaries paid.

Time since we first saw it

Day 53

Similar jobs usually come down between day 7 and day 56.

At Match Group, jobs usually come down by about day 43.

From 10,207 similar postings that came down, and 15 of Match Group’s. Coming down is not always a hire.

Match Group is hiring

7 open jobs

Open jobs by the week we first saw them, last 12 weeks.

  • Hiring at a steady pace
  • Takes jobs down at a usual pace
Hiring record

See how this role fits your experience

Add your resume and we’ll mark which of these tools you already use, and point out anything in the posting that could rule you out.

  • SQL
  • Excel
  • Python
Where the posting names them
Our analytics team serves the entire MG portfolio, acting as a center of excellence to standardize how we measure marketing performance across all our global brands, including industry leading names like Tinder and Hinge. We develop a deep understanding of the business and its data and establish close working relationships with all teams including Product, Marketing, Engineering, and Finance, so that we can provide recommendations and make proposals regarding prioritization of initiatives, marketing investments, A/B tests, and company performance. As a data scientist in this role, you will partner with Marketing teams at each of our BUs, providing support through advanced marketing measurement techniques, A/B test design and analysis, and data-driven insights through ad-hoc analyses, presentations, and automated reports and dashboards. This role will require extensive experience with SQL, data wrangling, statistics, econometric modeling, and A/B testing, as well as the ability to work in cross-functional teams to drive actionable insights. Experience with user growth and acquisition across multi-brand consumer products is a plus. Where you’ll work:
- Ability to execute complex analytics projects where you have to determine salient questions in a complex ecosystem and present action-oriented conclusions - Proficiency with SQL required - Scripting skills, preferably in Python.
- Knowledge of statistics, specifically experimental design and analysis - Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents) - Familiarity with common marketing KPIs, metrics, and growth experiments
- Proficiency with SQL required - Scripting skills, preferably in Python. - Knowledge of statistics, specifically experimental design and analysis

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About Match Group

People
About 1,593 in 2024.Benefit plan filings (Form 5500)
Company
Listed as MTCH.

Demand for Data Scientist roles

New Data Scientist postings at the employers we follow are down 3% over the last 5 weeks compared with the 5 before.

Weekly new Data Scientist postings at the same employers, from the week of August 17 to the week of October 26. The fewest in a week was 1,411, the most 2,973, and the latest week had 1,826.
August 17Last week

Each bar is one week of new postings. The darkest bars are the last 5 weeks.

Counted from the hiring pages we’ve followed for at least five weeks, so employers we add don’t look like growth. Updated weekly.

About the role

We file this job under Data Scientist, by the work the posting describes.

Data scientists use statistics and models to answer harder questions, such as whether a change worked, what demand will look like next quarter, or which customers are likely to leave.

Postings usually ask for Python or R, SQL, statistics, experiment design and common machine learning methods.

Unlike an ML engineer, a data scientist's main output is often an analysis or a first model, not software running inside a product.

US government figures for data scientists

Median yearly pay, May 2025
$120,230
Expected change, 2025 to 2035
34.6% more jobsagainst 3.5% for all jobs

Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 15-2051.

Job description

View original posting ↗

Know where you belong!

Match Group is a leading provider of dating products across the globe. Our portfolio includes Tinder, Hinge, Match, Meetic, PlentyOfFish, OkCupid, The League, HER, and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our products - it’s the foundation of every team we hire.
 
When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL).  We think the same is true for creating the best platforms, so we work together IRL 3 days/week.

The Team or Role: 

Match Group’s Analytics Team is looking for a Data Scientist II with expertise in Marketing Analytics.

Our analytics team serves the entire MG portfolio, acting as a center of excellence to standardize how we measure marketing performance across all our global brands, including industry leading names like Tinder and Hinge. We develop a deep understanding of the business and its data and establish close working relationships with all teams including Product, Marketing, Engineering, and Finance, so that we can provide recommendations and make proposals regarding prioritization of initiatives, marketing investments, A/B tests, and company performance.

 

As a data scientist in this role, you will partner with Marketing teams at each of our BUs, providing support through advanced marketing measurement techniques, A/B test design and analysis, and data-driven insights through ad-hoc analyses, presentations, and automated reports and dashboards. This role will require extensive experience with SQL, data wrangling, statistics, econometric modeling, and A/B testing, as well as the ability to work in cross-functional teams to drive actionable insights. Experience with user growth and acquisition across multi-brand consumer products is a plus.

 

Where you’ll work:

This is a hybrid role and requires in-office collaboration three days per week. This position is located in NYC or Los Angeles.

In this role, you will:

  • Master and be responsible for analyzing marketing and business performance.

  • Build models better to understand the impact of our marketing investments and strategy

  • Find the “story” in the data and communicate insights and opportunities with executives and other internal teams.

  • Perform ongoing ad-hoc analyses to evaluate the efficiency of our marketing spend, build reporting infrastructure, and assist in making budgeting recommendations to optimize growth.

  • Integrate captured event data with other customer data sources, such as surveys, ad publishers, and app store data.

  • Support reporting and business intelligence needs of the entire Marketing team.

You’ll need:

  • 3+ years of relevant experience in analytics or data science

  • Experience building bayesian regressions and/or other marketing measurement techniques

  • Experience designing, executing, and measuring geo experiments and causal inference techniques

  • Ability to think objectively and interpret meaningful themes from quantitative and qualitative data

  • Ability to build constructive and effective relationships with a broad and diverse group of business partners

  • Ability to execute complex analytics projects where you have to determine salient questions in a complex ecosystem and present action-oriented conclusions

  • Proficiency with SQL required

  • Scripting skills, preferably in Python. 

  • Knowledge of statistics, specifically experimental design and analysis

  • Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents)

  • Familiarity with common marketing KPIs, metrics, and growth experiments

Differentiators:

  • Curiosity about how things work, from both a business and technical perspective, leading to the identification and exploration of new strategic opportunities, potential improvements to our data infrastructure, and deepening our understanding of member behavior.

  • Proactive collaborator skilled in engaging with cross-functional teams (Marketing, Product, Engineering, Machine Learning) to influence decision-making, confidently voicing concerns and alternative perspectives

  • Ability to prioritize time across multiple projects and communicate timelines

The salary range for this position is $130,000 - $160,000.  Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in Los Angeles, CA OR New York, NY. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting.

Salary

130,000 – 160,000 USD per year

Why Match Group?
 
Our mission is simple – to help people find love and happiness! We love our employees too and understand the importance of all life's milestones. Here are some of the benefits we are proud to offer:
 
Mind & Body – Medical, mental health, and wellness benefits to support your overall health and well-being
Financial Wellness – Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security
Unplug – Generous PTO and 14 paid holidays so you can unplug
Career – Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
Family – Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts  
Company Gatherings – We host company events where our employees get to know each other and build a sense of connection and belonging!
 
We are proud to be an equal opportunity employer and we value the rich dynamics that diversity brings to our company. We do not discriminate on the basis of race, religion, color, creed, national origin, ancestry, disability, marital status, age, sexual orientation, sex (including pregnancy and sexual harassment), gender identity or expression, uniformed service or veteran status, genetic information, or any other legally protected characteristic.  Period. 
 
If you require a reasonable accommodation to participate in the hiring process — such as during pre-employment testing or interviews — please indicate this by selecting “Yes” in the accommodation request field. We’ll reach out to discuss your needs if you're selected for the interview stage.   
 
#MG
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Pay
Ability to prioritize time across multiple projects and communicate timelines The salary range for this position is $130,000 - $160,000. Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in Los Angeles, CA OR New York, NY. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting. Salary
More source context
Salary 130,000 – 160,000 USD per year Why Match Group?
Location & working pattern

New York, New York

Where you’ll work: This is a hybrid role and requires in-office collaboration three days per week. This position is located in NYC or Los Angeles. In this role, you will:
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