Pay
$94.7K–$144K is typical
The middle half of what similar US postings state. This one doesn’t list pay.
From 1,811 postings in the last year. Stated ranges, not salaries paid.
Digital Marketing & Customer Analytics Manager
Office - US, Las Vegas, NV 980 Kelly Johnson Dr
Open 6 months, first seen by us 190 days ago- Pay
- Pay not listedSimilar roles state $95K–$144K
- Work setting
- Not stated
- Employment
Full-time — employment source
Employment type in the employer’s posting: Full time
From the employer’s posting
What you’ll work on
Full postingAnalyze campaign performance, attribution, and A/B tests to guide spend decisions
Lead, coach, and develop a team of analysts
Design and maintain Power BI and Adobe dashboards for real-time insights
Build roadmaps for measurement, tagging, testing, and experimentation
Present analytical findings and recommendations to cross-functional partners
From the employer’s posting
Query and analyze complex datasets to uncover trends in campaign performance, attribution, A/B testing, and digital customer behavior.
Lead, coach, and develop a team of analysts
Design, develop, and maintain Power BI and Adobe dashboards that deliver real-time insights into campaign performance and cross-channel attribution.
Prioritize initiatives and build roadmaps for measurement, tagging, testing, and experimentation
Partner cross-functionally to analyze and present strategic insights from digital marketing campaigns and growth initiatives, translating findings into actionable recommendations.
Education & alternatives
THE IDEAL CANDIDATE: - Bachelor’s degree required - 2+ years of prior relevant professional experience required
Posting record
Report an errorOpen 6 monthsWe first saw this posting 190 days ago and it is still up. Roles open this long are often slow to fill or kept open to collect applications.
- Status in our records
- Live
- First seen by us
- Apr 27, 2026190 days ago
- Recorded sightings
- 353
- Last seen by us
- Nov 4, 2026
- Employer says posted
- Apr 1, 2026
These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.
How this job compares
Time since we first saw it
Day 190
Up longer than most. Similar jobs usually come down between day 5 and day 41.
From 10,558 similar postings that came down. Coming down is not always a hire.
MGM Resorts is hiring
10 open jobs
Open jobs by the week we first saw them, last 12 weeks.
- Hiring at a steady pace
- Takes jobs down at a usual pace
- 10% of open jobs were reposted
See how this role fits your experience
Add your resume and we’ll mark which of these tools you already use, and point out anything in the posting that could rule you out.
- Python
- SQL
- Azure
- Databricks
- Power BI
Where the posting names them
- 2+ years of prior relevant professional experience required - Experience writing and executing code (e.g., SQL, Python, Azure Databricks) - Hands-on experience with digital analytics tools such as Adobe Analytics and/or Google Analytics
- Prioritize initiatives and build roadmaps for measurement, tagging, testing, and experimentation to deepen understanding of customer engagement drivers. - Design, develop, and maintain Power BI and Adobe dashboards that deliver real-time insights into campaign performance and cross-channel attribution. - Serve as a subject matter expert on digital media measurement across platforms and partner ecosystems.
Your next step
Complete your application on mgmresorts.wd5.myworkdayjobs.com. The employer’s form will show what is required.
Applying through Workday
- You create an account with each employer before you can upload anything. Every Workday employer has its own account, so one sign-up doesn’t carry over.
- “Autofill with Resume” comes right after sign-in, before the My Information and My Experience steps. Check every field it fills in those steps, since that’s what recruiters see.
- Your application status lives in that employer’s Candidate Home, under the same sign-in.
Already applied? Track this application
About the role
We file this job under Analyst, by the work the posting describes.
Analysts answer business questions with data. They pull numbers with SQL, build reports and dashboards, and explain what changed and why to the people making decisions.
Most postings ask for SQL, spreadsheets, a dashboard tool such as Tableau or Power BI, and clear writing.
Unlike a data scientist, an analyst mostly explains what happened rather than building models that predict what will.
Job description
Las Vegas, Nevada
The SHOW comes alive at MGM Resorts International
Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.
THE JOB:
The Digital Marketing & Customer Analytics Manager plays a critical role in turning complex digital data into clear, actionable insights that drive growth across MGM Resorts International’s portfolio of iconic brands. This role leads data storytelling across digital marketing platforms, focusing on channel performance, attribution modeling, media spend effectiveness, A/B testing, customer engagement, and booking behaviors. Your work will directly influence strategy, optimization, and investment decisions across MGM’s digital ecosystem.
THE DAY-TO-DAY:
Partner cross-functionally to analyze and present strategic insights from digital marketing campaigns and growth initiatives, translating findings into actionable recommendations.
Query and analyze complex datasets to uncover trends in campaign performance, attribution, A/B testing, and digital customer behavior.
Lead, coach, and develop a team of analysts, establishing best practices for measurement, digital engagement analysis, and reporting accuracy.
Prioritize initiatives and build roadmaps for measurement, tagging, testing, and experimentation to deepen understanding of customer engagement drivers.
Design, develop, and maintain Power BI and Adobe dashboards that deliver real-time insights into campaign performance and cross-channel attribution.
Serve as a subject matter expert on digital media measurement across platforms and partner ecosystems.
Support the development of standardized methodologies and governance to improve media spend effectiveness across brands and business units.
Conduct ad-hoc analyses to answer critical business questions and explain trends or anomalies.
THE IDEAL CANDIDATE:
Bachelor’s degree required
2+ years of prior relevant professional experience required
Experience writing and executing code (e.g., SQL, Python, Azure Databricks)
Hands-on experience with digital analytics tools such as Adobe Analytics and/or Google Analytics
Strong analytical and quantitative skills with the ability to assess financial and business impact
Proven ability to identify problems quickly and deliver data-driven solutions
Strong understanding of digital traffic drivers, data visualization, and analytical problem-solving
Ability to think critically, anticipate challenges, and identify tools or resources needed to succeed
Excellent written, verbal, and presentation communication skills
Ability to manage multiple projects and priorities in a fast-paced, high-pressure environment
Strong attention to detail with a commitment to accuracy, consistency, and quality
THE PERKS & BENEFITS:
Prioritize your wellness, access programs crafted to nurture your mental and physical health.
Enjoy unbeatable discounts on hotel stays, dining, retail, entertainment, and exclusive partner perks for travel, tech, and beyond!
Savor delicious meals for free in our employee dining room.
Park with ease—whether you're on or off shift, it's free!
From healthcare to financial support and generous time-off options, we’ve got you covered.
Elevate your career with development programs, connect through networking events, and make a difference with community volunteer opportunities.
VIEW JOB DESCRIPTION:
https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=12135
Are you ready to JOIN THE SHOW? Apply today!
Source details
Source notes
Source excerptsSelected passages from the saved posting. Check the full description for conditions and exceptions.
- Pay
No pay amount identified in the saved description.
- Location & working pattern
Office - US, Las Vegas, NV 980 Kelly Johnson Dr
Working pattern and location restrictions need checking in the full posting.
- Work authorization
No clear work-authorization passage found. Eligibility is unconfirmed.