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Director of Analytics- Outcomes & Experimentation

El Segundo, CA

Pay
USD 145,000–160,000/year — pay source
Salary 145,000 – 160,000 USD per year Salary and Benefits
Read the full posting
Work setting
Hybrid stated — work setting source
In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
Work setup in the employer’s listing: hybrid
From the employer’s posting
Employment
Full-time — employment source
Employment type Full-time
Employment type in the employer’s listing: Full-time
From the employer’s posting
Apply at Canvasww

What you’ll work on

Full posting
  • Build and govern QA standards across data ingestion, reporting and visualization

  • Automate repeatable analytical and reporting tasks to improve speed and consistency

  • Define and maintain the standard measurement technology architecture

  • Lead root-cause analyses of data discrepancies with internal teams, clients and vendors

  • Lead multidisciplinary teams through complex technical measurement initiatives

From the employer’s posting
Build and govern QA standards across data ingestion, transformation, modeling, reporting, and visualization.
Automate repeatable tasks to improve speed, quality, consistency, and team capacity.
Define and maintain standard measurement technology architecture across analytics, data processing, storage, modeling, and visualization.
Lead root-cause analyses with internal teams, clients, technology partners, and vendors.
Lead multidisciplinary teams through complex technical initiatives with clear roles, decision points, and accountability.

Tools in this posting

  • Python
  • R
  • SAS
  • SQL
  • BigQuery
  • Snowflake
Source — Tool mentions in context
Key Responsibilities Measurement QA and Data Governance • Build and govern QA standards across data ingestion, transformation, modeling, reporting, and visualization. • Define validation checkpoints, ownership, escalation paths, documentation requirements, and acceptance criteria. • Develop frameworks to identify and resolve discrepancies across platforms, ad servers, analytics tools, databases, and reporting systems. • Lead root-cause analyses with internal teams, clients, technology partners, and vendors. • Implement monitoring and controls to catch data-quality issues before they affect deliverables or decisions. • Translate measurement outputs into practical solutions while documenting limitations, dependencies, and appropriate use cases. Automation and Scalable Workflows • Design scalable workflows that streamline data collection, processing, modeling, reporting, and visualization. • Automate repeatable tasks to improve speed, quality, consistency, and team capacity. • Keep workflows adaptable as measurement needs, platforms, and business priorities evolve. Marketing Technology Stack - Standardization • Define and maintain standard measurement technology architecture across analytics, data processing, storage, modeling, and visualization. • Set selection criteria and governance standards for new technologies and vendor solutions. • Lead technical reviews and proof-of-concepts for measurement, data, automation, and MarTech tools. • Turn successful prototypes into reusable capabilities with clear users, use cases, requirements, and value propositions. Client Leadership • Serve as a trusted advisor to marketing, media, and executive stakeholders on advanced measurement infrastructure & technologies. • Lead measurement discussions, workshops, and planning sessions while managing risks, expectations, and stakeholder alignment. Cross-Functional & Team Leadership Expectations • Lead multidisciplinary teams through complex technical initiatives with clear roles, decision points, and accountability. • Translate business needs into actionable plans that connect technical requirements, timelines, risks, and success criteria. • Drive cross-team execution from planning through launch, including testing, adoption, and post-launch validation. • Create structure around ambiguous technical and business problems, balancing innovation with reliability, maintainability, adoption, and scale. • Coach team members through clear delegation and technical guidance while fostering curiosity, accountability, analytical rigor, and continuous improvement. Qualifications Required • 8+ years of experience in MarTech, analytics engineering, data engineering, marketing analytics, data science, or a related field. • Experience leading technical analytics or measurement initiatives across multiple platforms, datasets, and stakeholder groups. • Ability to communicate technical tradeoffs, measurement limitations, implementation risks, and business implications clearly to executive, client, technical, and non-technical audiences. • Bachelor’s degree in computer science, engineering, statistics, data science, information systems, mathematics, or a related field, or equivalent experience. Preferred • Familiarity with SQL and modern data platforms or analytical tools such as Snowflake, BigQuery, Python, R, SAS, or comparable technologies. • Experience managing technical vendors, platform partnerships, cloud integrations, or software development practices. • Experience taking an internal tool from prototype through adoption, governance, and ongoing product management. • Agency or client-side marketing analytics experience, particularly in media measurement, experimentation, MarTech, or outcomes-focused analytics. Salary

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First seen by us
Aug 28, 2026 · 54 days ago
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Last seen by us
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Job description

View original posting ↗

Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.
 
Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…).
 
Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.

Role Summary
The Director of Outcomes and Experimentation will build the measurement infrastructure Kia needs to make faster, more confident marketing decisions. This role leads measurement standards, QA, and workflow automation by connecting analytics, media operations, data science, engineering, vendors, and client stakeholders.

Business Impact
•    Builds scalable measurement practices that improve decision confidence and consistency.
•    Increases team capacity by automating repetitive analytical and operational workflows.
•    Creates a standard measurement tech stack foundation across channels and use cases.
•    Turns proven workflows into reusable agency capabilities.

Key Responsibilities
Measurement QA and Data Governance
•    Build and govern QA standards across data ingestion, transformation, modeling, reporting, and visualization.
•    Define validation checkpoints, ownership, escalation paths, documentation requirements, and acceptance criteria.
•    Develop frameworks to identify and resolve discrepancies across platforms, ad servers, analytics tools, databases, and reporting systems.
•    Lead root-cause analyses with internal teams, clients, technology partners, and vendors.
•    Implement monitoring and controls to catch data-quality issues before they affect deliverables or decisions.
•    Translate measurement outputs into practical solutions while documenting limitations, dependencies, and appropriate use cases.
Automation and Scalable Workflows
•    Design scalable workflows that streamline data collection, processing, modeling, reporting, and visualization.
•    Automate repeatable tasks to improve speed, quality, consistency, and team capacity.
•    Keep workflows adaptable as measurement needs, platforms, and business priorities evolve.
Marketing Technology Stack - Standardization 
•    Define and maintain standard measurement technology architecture across analytics, data processing, storage, modeling, and visualization.
•    Set selection criteria and governance standards for new technologies and vendor solutions.
•    Lead technical reviews and proof-of-concepts for measurement, data, automation, and MarTech tools.
•    Turn successful prototypes into reusable capabilities with clear users, use cases, requirements, and value propositions.
Client Leadership 
•    Serve as a trusted advisor to marketing, media, and executive stakeholders on advanced measurement infrastructure & technologies.
•    Lead measurement discussions, workshops, and planning sessions while managing risks, expectations, and stakeholder alignment.
Cross-Functional & Team Leadership Expectations
•    Lead multidisciplinary teams through complex technical initiatives with clear roles, decision points, and accountability.
•    Translate business needs into actionable plans that connect technical requirements, timelines, risks, and success criteria.
•    Drive cross-team execution from planning through launch, including testing, adoption, and post-launch validation.
•    Create structure around ambiguous technical and business problems, balancing innovation with reliability, maintainability, adoption, and scale.
•    Coach team members through clear delegation and technical guidance while fostering curiosity, accountability, analytical rigor, and continuous improvement.

Qualifications
Required
•    8+ years of experience in MarTech, analytics engineering, data engineering, marketing analytics, data science, or a related field.
•    Experience leading technical analytics or measurement initiatives across multiple platforms, datasets, and stakeholder groups.
•    Ability to communicate technical tradeoffs, measurement limitations, implementation risks, and business implications clearly to executive, client, technical, and non-technical audiences.
•    Bachelor’s degree in computer science, engineering, statistics, data science, information systems, mathematics, or a related field, or equivalent experience.
Preferred
•    Familiarity with SQL and modern data platforms or analytical tools such as Snowflake, BigQuery, Python, R, SAS, or comparable technologies.
•    Experience managing technical vendors, platform partnerships, cloud integrations, or software development practices.
•    Experience taking an internal tool from prototype through adoption, governance, and ongoing product management.
•    Agency or client-side marketing analytics experience, particularly in media measurement, experimentation, MarTech, or outcomes-focused analytics.

Salary

145,000 – 160,000 USD per year

Salary and Benefits
Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.
 
Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office.
 
In-Office Work Schedule
This is a hybrid role, requiring a minimum of 3 days in-office per week.
 
Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
 
CA Applicants: Canvas Worldwide practices Fair Chance Hiring

Employment type

Full-time

Source details

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Pay
Salary 145,000 – 160,000 USD per year Salary and Benefits
Location & working pattern

El Segundo, CA

In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
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