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Local Intent Data Mining Expert

Mountain View, California, United States

Pay
USD 112,000–293,000/year · Base — pay source
Annual Base Pay Range $112,000—$293,000 USD CPRA Privacy Notice for California Candidates
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Work setting
Not stated
Employment
Not stated
Apply at NewsBreak

What you’ll work on

Full posting

You will build the systems that understand what local consumers actually want — turning raw queries, behavior, and context into structured intent.

  • Build query-understanding, intent classification and semantic-search models for local demand

  • Design and grow intent taxonomies and interest graphs over local categories and merchants

  • Ship LLM-powered features into production for search and recommendations

  • Define metrics and run experiments that tie intent quality to downstream conversion

From the employer’s posting
You will build the systems that understand what local consumers actually want — turning raw queries, behavior, and context into structured intent. This means query understanding, user-intent classification, semantic search, and the intent taxonomies and interest graphs that power discovery across local categories. You will bring LLMs into production, not the lab, to make local search and recommendations genuinely understand consumer intent.
Build query-understanding, user-intent classification, and semantic-search models for local consumer demand.
Design and grow intent taxonomies and interest graphs over local categories and merchants.
Ship LLM-powered features into production for search and recommendations at consumer scale.
Define metrics and run experiments that tie intent quality to downstream conversion.

What you’ll bring

All qualifications

Core experience

  • 5+ years as an Applied Scientist or ML Engineer in query understanding, intent, search or NLU
  • Production experience shipping models that serve real users
  • Hands-on with embeddings, semantic search, intent classification, or taxonomy building
  • Experience bringing LLMs into production systems
  • Comfort working at consumer-internet data scale
Qualification wording
5+ years as an Applied Scientist or ML Engineer on query understanding, intent, semantic search, or NLU.
Production experience shipping models that serve real users — not purely offline or research work.
Hands-on with embeddings, semantic search, intent classification, taxonomy, or interest-graph construction.
Experience bringing LLMs into production systems.
Comfort working at consumer-internet data scale.

About NewsBreak

NewsBreak started in 2015 to answer these questions, and today more than 40 million people a month rely on us to follow what’s going on in their zip code.

In the employer’s words · Read in context

Posting record

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Open 4 monthsWe first saw this posting 132 days ago and it is still up. Roles open this long are often slow to fill or kept open to collect applications.

Status in our records
Live
First seen by us
Jun 19, 2026 · 132 days ago
Recorded sightings
52
Last seen by us
Oct 29, 2026

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Job description

View original posting ↗

About NewsBreak

Local life runs on local information. What happened down the street? Who can fix this? Where should we go tonight? NewsBreak started in 2015 to answer these questions, and today more than 40 million people a month rely on us to follow what’s going on in their zip code.

Three platforms with one vision: powering local life. Led by founder and CEO Jeff Zheng, NewsBreak is our local life and news platform; Nearby AI connects people with local businesses; and NDot AI helps publishers and creators grow and earn.

Building for the long term. A $115 million Series C made us a unicorn in 2021, and we keep investing in our people. We’re Great Place to Work® certified and named to Fast Company’s Best Workplaces for Innovators (2025) and Fortune’s Best Workplaces in the Bay Area™ (2026).

Everyone makes an impact. Whether you write code, shape products, tell our story, or run the business, we want people who own projects end to end, stay curious, and speak up. Join us.

Learn more at: NewsBreak, Nearby AI, NDot AI

About the role

You will build the systems that understand what local consumers actually want — turning raw queries, behavior, and context into structured intent. This means query understanding, user-intent classification, semantic search, and the intent taxonomies and interest graphs that power discovery across local categories. You will bring LLMs into production, not the lab, to make local search and recommendations genuinely understand consumer intent.

What you'll do

  • Build query-understanding, user-intent classification, and semantic-search models for local consumer demand.
  • Design and grow intent taxonomies and interest graphs over local categories and merchants.
  • Ship LLM-powered features into production for search and recommendations at consumer scale.
  • Work with embeddings, retrieval, and NLU to connect messy consumer language to local supply.
  • Define metrics and run experiments that tie intent quality to downstream conversion.

What we're looking for

  • 5+ years as an Applied Scientist or ML Engineer on query understanding, intent, semantic search, or NLU.
  • Production experience shipping models that serve real users — not purely offline or research work.
  • Hands-on with embeddings, semantic search, intent classification, taxonomy, or interest-graph construction.
  • Experience bringing LLMs into production systems.
  • Comfort working at consumer-internet data scale.

Nice to have

  • Background at Google Search / Ads quality, Meta, TikTok, Pinterest, DoorDash, Instacart, Amazon Search/Alexa, or Apple.
  • Built a user-intent taxonomy or interest graph at a consumer internet company.
  • Consumer-intent or personalization work specifically at a local platform (DoorDash, Instacart).
The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.
Annual Base Pay Range
$112,000—$293,000 USD

CPRA Privacy Notice for California Candidates

 

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Pay
Annual Base Pay Range $112,000—$293,000 USD CPRA Privacy Notice for California Candidates
Location & working pattern

Mountain View, California, United States

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