Manager, Analytics and Market Research – Eye Care

Job Description

The Manager, Analytics and Market Research – APEX Eye Care, will create and develop insights and analytic solutions based on business needs for multiple brands within the eyecare portfolio.  The individual will derive findings and implications from payer, physician, distributor, and patient/consumer analytics and market research to strengthen commercial understanding of marketplace dynamics, performance, and brand opportunities; inform the annual brand planning process; and support fact-based marketing and sales decisions to optimize performance.  The individual aligns business issues with findings and implications with limited manager support, proactively identifies solutions that drive action, and is a highly effective communicator of results. 

Major responsibilities:

• Serve as the primary APEX point of contact for assigned Eye Care brands, proactively identifying solutions to key business questions, and communicating insights to brand teams to influence decisions.
• Proactively identify and automate repetitive analyses and reporting, using AI and other tools to free capacity for higher-value insight work.
• Deliver the analytics and market research inputs to the annual brand planning process, including coordinating insights across the patient journey, market structure and standard of care from claims, awareness and usage tracking, and appropriate competitive intelligence, payer insights, etc.
• Lead custom market research projects, qualitative and quantitative, from design through reporting, managing suppliers, timelines, and budgets, and ensuring all research and vendor work aligns to company policy and data-access requirements.
• Identify sub-national drivers of brand performance across accounts, physicians, and distribution channels.
• Partner with the above-brand analytics team on promotional and marketing-mix evaluations, supplying brand and market context, interpreting results, and presenting implications and recommended actions to brand teams.
• Coordinate across 1APEX to deliver physician, patient, payer/managed care, competitive, and economic insights on product and indication performance by integrating claims, syndicated, and primary market research data

Qualifications

Required

• Bachelor's degree in a quantitative or business field (e.g., statistics, economics, engineering, business, public health).
• 5+ years of commercial insights and analytics experience, including prior pharmaceutical experience, translating data into business recommendations.
• Experience with primary market research (qualitative and quantitative), from design through reporting, including managing suppliers.
• Strong analytical reasoning, intellectual curiosity, business acumen, and creativity in problem-solving.
• Strong communication skills, with the ability to present insights and influence decisions in a matrixed organization.
• Strong project management and prioritization skills.

Preferred

• Hands-on use of AI tools in analytics, with the judgment to verify output, catch plausible-but-wrong results, and protect data privacy and compliance (strongly preferred).
• Hands-on experience with pharmaceutical data sources, such as IQVIA/Symphony Rx and patient- and physician-level claims, and a strong understanding of the healthcare system, market access, and competitive dynamics.
• Solid understanding of marketing analytics domains, such as promotional and marketing-mix evaluation, digital marketing analytics, and launch support.
• Experience with BI tools, such as Power BI.
• Experience in ophthalmology/retina, buy-and-bill, surgical/procedural markets, or product launch.
• Self-sufficient in pulling and validating data from a cloud data warehouse (e.g., Snowflake) using SQL.

Additional Information:

• This is a hybrid role based in Irvine, CA, with on-site presence required Tuesday through Thursday.
• Travel: up to 5%.

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. ​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our long-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

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Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.