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Marketing Data Analytics Specialist (Data Quality)

Pay
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Work setting
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Employment
Full-time — employment source
Employment type in the employer’s posting: Full time
From the employer’s posting

What you’ll work on

Full posting

We are looking for a Marketing Data Analytics Specialist (Data Quality) who will help ensure the accuracy, consistency, and reliability of marketing data across our analytics ecosystem.

  • Monitor and improve GA4 implementation and data quality

  • Create, maintain and optimize tracking tags in GTM

  • Support cookie and consent tracking setup through OneTrust

  • Investigate tracking issues and data discrepancies

  • Document tracking standards, tagging requirements and data quality processes

From the employer’s posting
We are looking for a Marketing Data Analytics Specialist (Data Quality) who will help ensure the accuracy, consistency, and reliability of marketing data across our analytics ecosystem. You will work closely with analytics and technical teams to maintain high-quality tracking and reporting standards.
Monitor and improve Google Analytics 4 (GA4) implementation and data quality.
Create, maintain, and optimize tracking tags in Google Tag Manager (GTM).
Support cookie and consent tracking setup through OneTrust.
Investigate tracking issues and data discrepancies.
Document tracking standards, tagging requirements, and data quality processes.

What you’ll bring

All qualifications

Core experience

  • English level B2 or higher
  • Understanding of web analytics, tracking and data quality principles
  • Strong analytical and problem-solving skills
Qualification wording
English level B2 or higher.
Understanding of web analytics, tracking, and data quality principles.
Strong analytical and problem-solving skills.
Apply at Pwc

Posting record

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Status in our records
Live
First seen by us
Aug 19, 202677 days ago
Recorded sightings
100
Last seen by us
Nov 4, 2026

These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.

How this job compares

Time since we first saw it

Day 77

Up longer than most. Similar jobs usually come down between day 5 and day 57.

From 607 similar postings that came down. Coming down is not always a hire.

Pwc is hiring

27 open jobs

Open jobs by the week we first saw them, last 12 weeks.

  • Hiring at a steady pace
  • Takes jobs down at a usual pace
Hiring record

See how this role fits your experience

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  • BigQuery
  • GCP
Where the posting names them
Nice to Have - Knowledge of Google Cloud Platform (GCP) and BigQuery. - Experience with Power Automate.

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About the role

We file this job under Data Governance, by the work the posting describes.

Data governance staff keep a company's data accurate, documented and used within the rules. They agree what key fields mean, set up quality checks, track who owns each dataset and look after master data.

Postings ask for SQL, a governance tool such as Collibra or Informatica, knowledge of privacy and data rules, and a lot of work with other teams.

A data engineer builds the systems that move data; governance staff set and check the standards that data has to meet.

Job description

View original posting ↗

Job Description & Summary

Start Your Journey with PwC Lviv SDC

At PwC, we turn challenges into opportunities. As part of a global network of more than 370,000 professionals across 149 countries, we help businesses solve complex problems through audit, consulting, tax, and technology services.

PwC SDC Lviv is a dynamic and growing team supporting projects across Central and Eastern Europe. Here, you'll work with international stakeholders, modern technologies, and experienced professionals while building valuable skills in a collaborative environment.

Why Join Us?

What We Offer

  • Flexible work model — work remotely or from our modern office in Lviv.
  • Professional development — personal development plans, mentoring, and English & Polish language courses.
  • Career growth — official employment from day one, annual salary reviews, and clear career opportunities.
  • Supportive culture — a collaborative environment where your ideas matter and your growth is encouraged.

About the Role

We are looking for a Marketing Data Analytics Specialist (Data Quality) who will help ensure the accuracy, consistency, and reliability of marketing data across our analytics ecosystem. You will work closely with analytics and technical teams to maintain high-quality tracking and reporting standards.

Responsibilities

  • Monitor and improve Google Analytics 4 (GA4) implementation and data quality.
  • Create, maintain, and optimize tracking tags in Google Tag Manager (GTM).
  • Support cookie and consent tracking setup through OneTrust.
  • Investigate tracking issues and data discrepancies.
  • Collaborate with analytics and technical teams to ensure accurate reporting.
  • Document tracking standards, tagging requirements, and data quality processes.

Requirements

  • Experience working with Google Analytics 4 (GA4).
  • Hands-on experience with Google Tag Manager (GTM).
  • English level B2 or higher.
  • Understanding of web analytics, tracking, and data quality principles.
  • Strong analytical and problem-solving skills.
  • Attention to detail and a proactive approach to issue resolution.

Nice to Have

  • Knowledge of Google Cloud Platform (GCP) and BigQuery.
  • Experience with Power Automate.
  • Familiarity with digital marketing analytics and measurement frameworks.

Why PwC?

At PwC, you will have the opportunity to work on meaningful projects, learn from experienced professionals, and develop skills that will remain valuable throughout your career. We invest in our people and create an environment where everyone can grow and succeed.

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Source details

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Location & working pattern

Lviv

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