Pay
$94.4K–$145K is typical
The middle half of what similar US postings state. This one doesn’t list pay.
From 2,036 postings in the last year. Stated ranges, not salaries paid.
Cambridge, MA
Live, first seen by us 55 days agoWatershed Bio is hiring a Performance Marketing Analyst to integrate and own reporting for all digital marketing activity for our growth stage biocomputing platform.
The right person will have a strong background in building reports and analyzing digital marketing activity across many fields.
Own marketing and sales reporting for leadership and the commercial team
Serve as the accuracy check and subject matter expert for online marketing data
Analyze cost-per-click, cost-per-lead and click-through rates to advise on optimization
Work with cross-functional teams to find and deliver the best paid media opportunities
Watershed Bio is hiring a Performance Marketing Analyst to integrate and own reporting for all digital marketing activity for our growth stage biocomputing platform. You will assess & combine data from Watershed’s digital channels (including: website visitor behavior, gated content downloads, and PPC advertising metrics). You will understand how this data translates to our sales pipeline, analyze how we can optimize marketing spend to drive business growth, and advise & empower leadership to make data-driven decisions.
The right person will have a strong background in building reports and analyzing digital marketing activity across many fields. You should be a stickler for accountability and accuracy — and pride yourself on delivering actionable insights.
Own marketing and sales reporting for leadership and our commercial team.
Serve as subject matter expert for all online marketing data sources. Be the backstop for accuracy
Analyze cost-per-click, cost-per-lead, and click-through-rates and advise on how to optimize marketing performance.
Collaborate cross-functionally to identify and deliver the best paid media opportunities to drive business growth.
3+ years of experience creating, delivering, and interpreting commercial reports
Bachelor’s Degree, preferably in Marketing, Business, Economics, or Data Science
drawing from Salesforce, Google AdWords, Google Analytics, Webflow, and other digital marketing data sources
demonstrated track record identifying and resolving inconsistencies in commercial data to drive B2B growth
Experience presenting reports to leadership in a team setting
Required Qualifications - Bachelor’s Degree, preferably in Marketing, Business, Economics, or Data Science - 3+ years of experience creating, delivering, and interpreting commercial reports drawing from Salesforce, Google AdWords, Google Analytics, Webflow, and other digital marketing data sources.
Our vision is to become the leading biocomputing platform.
In the employer’s words · Read in context
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$94.4K–$145K is typical
The middle half of what similar US postings state. This one doesn’t list pay.
From 2,036 postings in the last year. Stated ranges, not salaries paid.
Day 55
Up longer than most. Similar jobs usually come down between day 5 and day 43.
From 14,584 similar postings that came down. Coming down is not always a hire.
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New Analyst postings at the employers we follow are up 23% over the last 6 weeks compared with the 6 before.
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We file this job under Analyst, by the work the posting describes.
Analysts answer business questions with data. They pull numbers with SQL, build reports and dashboards, and explain what changed and why to the people making decisions.
Most postings ask for SQL, spreadsheets, a dashboard tool such as Tableau or Power BI, and clear writing.
Unlike a data scientist, an analyst mostly explains what happened rather than building models that predict what will.
About Watershed
Our vision is to become the leading biocomputing platform. The future of biology is in big data analysis, and we are on a mission to accelerate digital drug discovery with the Watershed Bio platform. Watershed enables scientists to conduct all essential analysis — from lab data to plot — with a single software platform.
We have attracted some of the best bioinformatics, engineering, and commercial talent, and we are growing! Join a team that’s intellectually curious with a bias for action. Headquartered in Cambridge, Massachusetts, we are a team of people committed to empowering scientists to change lives — aiming to bring transformational change to a $40 billion industry.
About the Role
Watershed Bio is hiring a Performance Marketing Analyst to integrate and own reporting for all digital marketing activity for our growth stage biocomputing platform. You will assess & combine data from Watershed’s digital channels (including: website visitor behavior, gated content downloads, and PPC advertising metrics). You will understand how this data translates to our sales pipeline, analyze how we can optimize marketing spend to drive business growth, and advise & empower leadership to make data-driven decisions.
The right person will have a strong background in building reports and analyzing digital marketing activity across many fields. You should be a stickler for accountability and accuracy — and pride yourself on delivering actionable insights.
Responsibilities
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Cambridge, MA
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