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Actively hiring, first seen by us 6 days agoJob No.: 500100 Employment Type: Full time Departments: Personal Banking and Wealth Management DepartmentRead the full posting
Develop and manage data-driven targeted marketing and customer contact strategies
Apply predictive models and customer segmentation to marketing campaigns
Monitor digital performance and recommend campaign and customer journey improvements
Produce performance reports and presentations for management decisions
Lead the digital sales team in implementing data marketing strategies
Develop and manage data and behavior-driven targeted marketing execution and customer contact strategies
Assist business units in applying data science insights such as predictive model and customer segmentation in marketing campaign to drive business performance
Monitor digital business performance and deliver actionable insights and recommendations to improve campaign efficiency and end-to-end customer journey
Develop performance report and presentation to evaluate campaign effectiveness and facilitate management decisions
Lead the digital sales team to coordinate, drive, and monitor the implementation of data marketing strategies
Degree or above with major in business, quantitative, numerical science or related discipline
4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position
Proficiency in Microsoft Office tools such as Excel and Powerpoint
Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage
Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus
Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus
Experience in Banking, Financial Services or FinTech industry preferred
Actively hiringFirst seen by us 6 days ago, still listed, and not a repost of an earlier posting.
These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.
Day 6
Early. Similar jobs usually come down between day 7 and day 53.
From 7,823 similar postings that came down. Coming down is not always a hire.
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Open jobs by the week we first saw them, last 12 weeks.
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- Proficiency in Microsoft Office tools such as Excel and Powerpoint - Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus - Strong analytic skills, sensitive to numbers including website and performance analysis. Familiar with analytics tools, such as Google Analytics 4, Adobe Analytics
- Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus - Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage - Experience in Banking, Financial Services or FinTech industry preferred
- 4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position - Proficiency in Microsoft Office tools such as Excel and Powerpoint - Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus
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We file this job under Data Leadership, by the work the posting describes.
Data leaders run data teams or design how a company's data fits together. Managers hire, set priorities and answer for whether the data work pays off; architects choose the systems and the shape of the data.
Expect years of hands-on data work, experience leading people or projects, and the ability to explain tradeoffs to executives.
Unlike a senior engineer or analyst, most of a data leader's week goes to people, planning and decisions rather than building.
The government has no code for data leaders, so these figures are for the closest group, computer and information systems managers, which includes data processing and data operations managers.
Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 11-3021.
Job No.: 500100
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