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(Senior) Customer Analytics & Data Science Manager

Pay
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Work setting
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Employment
Full-time — employment source
Job No.: 500100 Employment Type: Full time Departments: Personal Banking and Wealth Management Department
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What you’ll work on

Full posting
  • Develop and manage data-driven targeted marketing and customer contact strategies

  • Apply predictive models and customer segmentation to marketing campaigns

  • Monitor digital performance and recommend campaign and customer journey improvements

  • Produce performance reports and presentations for management decisions

  • Lead the digital sales team in implementing data marketing strategies

From the employer’s posting
Develop and manage data and behavior-driven targeted marketing execution and customer contact strategies
Assist business units in applying data science insights such as predictive model and customer segmentation in marketing campaign to drive business performance
Monitor digital business performance and deliver actionable insights and recommendations to improve campaign efficiency and end-to-end customer journey
Develop performance report and presentation to evaluate campaign effectiveness and facilitate management decisions
Lead the digital sales team to coordinate, drive, and monitor the implementation of data marketing strategies

What you’ll bring

All qualifications

Core experience

  • Degree or above with major in business, quantitative, numerical science or related discipline
  • 4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position
  • Proficiency in Microsoft Office tools such as Excel and Powerpoint
  • Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage

Preferred experience

  • Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus
  • Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus
  • Experience in Banking, Financial Services or FinTech industry preferred
Qualification wording
Degree or above with major in business, quantitative, numerical science or related discipline
4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position
Proficiency in Microsoft Office tools such as Excel and Powerpoint
Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage
Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus
Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus
Experience in Banking, Financial Services or FinTech industry preferred

Posting record

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Actively hiringFirst seen by us 6 days ago, still listed, and not a repost of an earlier posting.

Status in our records
Live
First seen by us
Oct 29, 20266 days ago
Recorded sightings
48
Last seen by us
Nov 4, 2026

These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.

How this job compares

Time since we first saw it

Day 6

Early. Similar jobs usually come down between day 7 and day 53.

From 7,804 similar postings that came down. Coming down is not always a hire.

Bank of China (Hong Kong) is hiring

11 open jobs

Open jobs by the week we first saw them, last 12 weeks.

Hiring record

See how this role fits your experience

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  • Python
  • SAS
  • SQL
  • Excel
  • Tableau
Where the posting names them
- Proficiency in Microsoft Office tools such as Excel and Powerpoint - Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus - Strong analytic skills, sensitive to numbers including website and performance analysis. Familiar with analytics tools, such as Google Analytics 4, Adobe Analytics
- Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus - Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage - Experience in Banking, Financial Services or FinTech industry preferred
- 4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position - Proficiency in Microsoft Office tools such as Excel and Powerpoint - Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus

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About the role

We file this job under Data Leadership, by the work the posting describes.

Data leaders run data teams or design how a company's data fits together. Managers hire, set priorities and answer for whether the data work pays off; architects choose the systems and the shape of the data.

Expect years of hands-on data work, experience leading people or projects, and the ability to explain tradeoffs to executives.

Unlike a senior engineer or analyst, most of a data leader's week goes to people, planning and decisions rather than building.

US government figures for computer and information systems managers

Median yearly pay, May 2025
$175,140
Expected change, 2025 to 2035
15.8% more jobsagainst 3.5% for all jobs

The government has no code for data leaders, so these figures are for the closest group, computer and information systems managers, which includes data processing and data operations managers.

Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 11-3021.

Job description

View original posting ↗

(Senior) Customer Analytics & Data Science Manager

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Job No.: 500100
Employment Type: Full time
Departments: Personal Banking and Wealth Management Department
Job Functions: Business Development, Strategic Planning, FinTech

Responsibilities:

  • Develop and manage data and behavior-driven targeted marketing execution and customer contact strategies
  • Work closely with business units to identify opportunities and data/ digital innovations in driving digital sales through effective targeting and analyzing customer behavior
  • Assist business units in applying data science insights such as predictive model and customer segmentation in marketing campaign to drive business performance
  • Monitor digital business performance and deliver actionable insights and recommendations to improve campaign efficiency and end-to-end customer journey
  • Develop performance report and presentation to evaluate campaign effectiveness and facilitate management decisions
  • Lead the digital sales team to coordinate, drive, and monitor the implementation of data marketing strategies

Requirements:

  • Degree or above with major in business, quantitative, numerical science or related discipline
  • 4-10 years' experience relating to data analytics and digital sales, at least 2 years of which at managerial level for senior position
  • Proficiency in Microsoft Office tools such as Excel and Powerpoint
  • Proficiency in SAS, SQL, Python or similar analytically oriented programming languages is a plus
  • Strong analytic skills, sensitive to numbers including website and performance analysis. Familiar with analytics tools, such as Google Analytics 4, Adobe Analytics
  • Experience in AI Decisioning or CRM platform, such as Pega, Salesforce is a plus
  • Knowledge in building dashboard like Tableau, SAS VA or any equivalent tools would be an advantage
  • Experience in Banking, Financial Services or FinTech industry preferred
  • A mature self-starter with strong drive, motivation, committed with good business sense and strong understanding of the personal banking market
  • Excellent interpersonal and communication skills with excellent written and spoken English and Chinese, fluency in Mandarin would be a definite advantage

If you are applying for in-scope position(s) under the Mandatory Reference Checking Scheme (i.e., A role carrying out regulated activities licensed by the IA, SFC & MPFA), you are required to undergo the Mandatory Reference Checking. Our responsible recruiter will inform you the details of the MRC process and the requirements in due course. For details, please click here.

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