The New York Times

Senior Manager, Audience & Product Analytics, NYT Wirecutter

New York, NY; Remote - USA

Live, first seen by us 32 days ago

Pay: USD 140,000–160,000/year · BaseAnnual period assumed — pay source
The annual base pay range for this role is between: $140,000—$160,000 USD Candidate Use of GenAI Tools:
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Work setting: Remote — work setting source
Listed location: New York, NY; Remote - USA
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Employment: Not stated

What you’ll work on

Full posting

New York Times Wirecutter team is looking for a Senior Manager, Audience & Product Analytics to power our growth strategy.

You will report to the Executive Director of Data Analytics and Insights, Wirecutter.

Manage and develop a team of three analysts
Analyze audience growth, traffic drivers and engagement trends
Lead design, execution and analysis of A/B tests
Build the audience and product analytics roadmap with product, design and engineering leads
Turn behavioral data into clear narratives and recommendations

From the employer’s posting

New York Times Wirecutter team is looking for a Senior Manager, Audience & Product Analytics to power our growth strategy. Your core mandate will be to build an understanding of our audience— who they are, how they engage with content and product features, and what brings them back. You will lead a team of analysts responsible for understanding audience trends, driving product improvement, and optimizing user engagement. You will provide leadership and data-driven insights, working with audience, product, and engineering leads to establish goals, design experiments, and uncover new opportunities.

You will report to the Executive Director of Data Analytics and Insights, Wirecutter. This opportunity is flexible to in office or remote work.

You will manage a team of three direct reports

You will analyze audience growth, traffic drivers, customer journey touch points, and user engagement trends

You will lead the design, execution, and post-analysis of product experiments (A/B testing)

You will partner with functional leads (Product, Design, Engineering, Editorial) to set strategy, define goals, and build the audience and product analytics roadmap.

You will translate complex behavioral data and insights into compelling narratives and actionable recommendations

What you’ll bring

All qualifications

Core experience

6+ years of experience in data analytics, with direct experience working with product or publishing teams.
2+ years of dedicated people leadership experience managing analysts.
5+ years of experience in A/B testing
1+ years of experience reporting on audience engagement, traffic trends, or customer journey modeling for a digital publisher or media organization.

Preferred experience

Proficiency in Python or R
Knowledge of the digital media industry or affiliate marketing.

Qualification wording

6+ years of experience in data analytics, with direct experience working with product or publishing teams.

2+ years of dedicated people leadership experience managing analysts.

5+ years of experience in A/B testing

1+ years of experience reporting on audience engagement, traffic trends, or customer journey modeling for a digital publisher or media organization.

Proficiency in Python or R

Knowledge of the digital media industry or affiliate marketing.

Apply at The New York Times

Posting record

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Status in our records: Live
First seen by us: Oct 2, 202632 days ago
Recorded sightings: 62
Last seen by us: Nov 4, 2026

These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.

How this job compares

Pay

Lower than most similar jobs

$140K–$160K against $154K–$225K, the middle half of what similar US postings state.

From 2,958 postings in the last year. Stated ranges, not salaries paid.

Time since we first saw it

Day 32

Similar jobs usually come down between day 7 and day 53.

From 7,804 similar postings that came down. Coming down is not always a hire.

The New York Times is hiring

12 open jobs

Open jobs by the week we first saw them, last 12 weeks.

Hiring at a steady pace
Takes jobs down at a usual pace

Hiring record

See how this role fits your experience

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Where the posting names them

Preferred Qualifications - Proficiency in Python or R - Knowledge of the digital media industry or affiliate marketing.

- 1+ years of experience reporting on audience engagement, traffic trends, or customer journey modeling for a digital publisher or media organization. - Advanced mastery of SQL and experience with BI/data visualization tools (e.g., Tableau, Looker). Preferred Qualifications

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About the role

We file this job under Data Leadership, by the work the posting describes.

Data leaders run data teams or design how a company's data fits together. Managers hire, set priorities and answer for whether the data work pays off; architects choose the systems and the shape of the data.

Expect years of hands-on data work, experience leading people or projects, and the ability to explain tradeoffs to executives.

Unlike a senior engineer or analyst, most of a data leader's week goes to people, planning and decisions rather than building.

US government figures for computer and information systems managers

Median yearly pay, May 2025: $175,140
Expected change, 2025 to 2035: 15.8% more jobsagainst 3.5% for all jobs

The government has no code for data leaders, so these figures are for the closest group, computer and information systems managers, which includes data processing and data operations managers.

Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 11-3021.

Job description

View original posting ↗

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.

About the Role

New York Times Wirecutter team is looking for a Senior Manager, Audience & Product Analytics to power our growth strategy. Your core mandate will be to build an understanding of our audience— who they are, how they engage with content and product features, and what brings them back. You will lead a team of analysts responsible for understanding audience trends, driving product improvement, and optimizing user engagement. You will provide leadership and data-driven insights, working with audience, product, and engineering leads to establish goals, design experiments, and uncover new opportunities.

You will report to the Executive Director of Data Analytics and Insights, Wirecutter. This opportunity is flexible to in office or remote work.

Responsibilities

You will manage a team of three direct reports—promoting a culture of curiosity and excellence while setting clear deliverables, supporting career growth, and ensuring high-quality analytics output
You will analyze audience growth, traffic drivers, customer journey touch points, and user engagement trends to inform strategic decision-making.
You will partner with functional leads (Product, Design, Engineering, Editorial) to set strategy, define goals, and build the audience and product analytics roadmap.
You will lead the design, execution, and post-analysis of product experiments (A/B testing). Provide expertise on primary metrics, trade-offs between competing goals, and recommendations to evolve product offerings.
You will translate complex behavioral data and insights into compelling narratives and actionable recommendations
You will demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications

6+ years of experience in data analytics, with direct experience working with product or publishing teams.
2+ years of dedicated people leadership experience managing analysts.
5+ years of experience in A/B testing
1+ years of experience reporting on audience engagement, traffic trends, or customer journey modeling for a digital publisher or media organization.
Advanced mastery of SQL and experience with BI/data visualization tools (e.g., Tableau, Looker).

Preferred Qualifications

Proficiency in Python or R
Knowledge of the digital media industry or affiliate marketing.
Quantitative degree in Statistics, Data Science, Economics, Computer Science, or a related field.

REQ-020694

Additional Compensation and Benefits:

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

For roles outside of the U.S., information on benefits will be provided during the interview process.

The annual base pay range for this role is between:

$140,000—$160,000 USD

Candidate Use of GenAI Tools:

We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.

If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.

The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.

The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com. Emails sent for unrelated issues, such as following up on an application, will not receive a response.

For information about The New York Times' privacy practices for job applicants, click here.

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