Pay
$154K–$225K is typical
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From 2,958 postings in the last year. Stated ranges, not salaries paid.
Senior Manager, Global Marketing & Social Analytics
Los Angeles, CA, US, 90038
Actively hiring, first seen by us 1 day ago- Pay
$124,000–155,000/yearAnnual period assumed. Location-specific pay — pay source
ADDITIONAL INFORMATION Hiring Salary Range: $124,000.00 - 155,000.00. The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
Read the full posting- Work setting
- Not stated
- Employment
- Not stated
What you’ll work on
Full postingDesign, run and analyze marketing and media experiments across domestic and international markets
Synthesize brand lift, campaign performance and regional box office findings into strategy
Recommend digital and TV media rotations based on campaign performance data
Monitor social and digital audience reactions to spot trends and inform media strategy
Lead competitive analyses and ad-hoc research on the theatrical landscape
From the employer’s posting
Oversee the design, execution, and analysis of marketing and media experimentation initiatives across domestic and international markets
Synthesize and present findings from brand lift studies, audience behavior, campaign performance, and regional box office trends to guide marketing strategy
provide rotation recommendations for digital and TV media, based on campaign performance data
Monitor real-time audience reactions across social media, digital platforms, and other feedback channels
lead competitive analyses to help develop actionable strategies and tactical decisions
What you’ll bring
All qualificationsCore experience
- 6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking)
- Proven ability to lead, design, and execute analytics and insights projects across global markets
- Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to stakeholders
- Excellent communication skills, with the ability to synthesize complex information for non-technical audiences
- Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment
- Deep knowledge of the theatrical, TV, streaming, and social media landscape — including both paid and organic metrics
Preferred experience
- Bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field
- Experience within a major film studio, streaming platform, or marketing agency
- Experience leading market research or consumer insights initiatives, particularly within the theatrical space
- Deep knowledge of MarTech/AdTech platforms and experience interpreting brand lift and campaign effectiveness studies
Qualification wording
6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking)
Proven ability to lead, design, and execute analytics and insights projects across global markets
Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to stakeholders
Excellent communication skills, with the ability to synthesize complex information for non-technical audiences
Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment
Deep knowledge of the theatrical, TV, streaming, and social media landscape — including both paid and organic metrics
Bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field
Experience within a major film studio, streaming platform, or marketing agency
Experience leading market research or consumer insights initiatives, particularly within the theatrical space
Deep knowledge of MarTech/AdTech platforms and experience interpreting brand lift and campaign effectiveness studies
Education & alternatives
Preferred Qualifications • Bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field • Relevant coursework, certification(s), and/or demonstrated analytical expertise
Benefits in the posting
Full benefits wording- Generous paid time off.
From the employer’s posting.
Posting record
Report an errorActively hiringFirst seen by us 1 day ago, still listed, and not a repost of an earlier posting.
- Status in our records
- Live
- First seen by us
- Nov 2, 20261 day ago
- Recorded sightings
- 3
- Last seen by us
- Nov 4, 2026
These dates show when we found the posting. Check the employer’s website to confirm it is still accepting applications.
How this job compares
Time since we first saw it
Day 1
Early. Similar jobs usually come down between day 7 and day 53.
From 7,804 similar postings that came down. Coming down is not always a hire.
Viacomcbs is hiring
28 open jobs
Open jobs by the week we first saw them, last 12 weeks.
- Data Leadership hiring is steady
- Takes jobs down at a usual pace
See how this role fits your experience
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- Looker
- Power BI
- Tableau
Where the posting names them
• Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr) • Advanced expertise with data visualization tools (e.g. Tableau, Looker, Google Data Studio, PowerBI) • Strong project management skills and experience overseeing vendor relationships and insight delivery timelines
Your next step
Complete your application on careers.paramount.com. The employer’s form will show what is required.
Applying through SAP SuccessFactors
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Already applied? Track this application
About the role
We file this job under Data Leadership, by the work the posting describes.
Data leaders run data teams or design how a company's data fits together. Managers hire, set priorities and answer for whether the data work pays off; architects choose the systems and the shape of the data.
Expect years of hands-on data work, experience leading people or projects, and the ability to explain tradeoffs to executives.
Unlike a senior engineer or analyst, most of a data leader's week goes to people, planning and decisions rather than building.
US government figures for computer and information systems managers
- Median yearly pay, May 2025
- $175,140
- Expected change, 2025 to 2035
- 15.8% more jobsagainst 3.5% for all jobs
The government has no code for data leaders, so these figures are for the closest group, computer and information systems managers, which includes data processing and data operations managers.
Source: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025) and Employment Projections (2025 to 2035). Occupation code 11-3021.
Job description
Storytelling is, and will always be, the heart of what we do at Skydance.
Our vision is to build a thriving entertainment ecosystem where stories and worlds are imagined, brought to life and experienced. We create for every age and audience, anchored by the strength of our content and experiences and the depth of our connection with fans. We are creator-first, audience-focused, tech-forward, globally scaled.
Here, you’ll work with talented teams that move fast, think boldly and collaborate with purpose to deliver results. We aim high, champion the best ideas and win together, earning the trust of our employees, creators, partners and audiences every day.
If you’re energized by the opportunity to help build the next-generation global media and entertainment company powered by creativity and technology, we’d be thrilled to welcome you aboard. LET’S GO!
Overview:
Reporting to the Executive Director of Global Marketing & Social Analytics, the Senior Manager plays a critical role in discovering and delivering insights that drive strategic, data-informed decision-making within the Global Theatrical Marketing & Distribution department. Functioning as an analytics title lead for multiple theatrical film releases throughout a given calendar year, this position is tasked with leading advanced analysis, experimentation, and insight development that shapes marketing campaign strategies, creative execution, and media planning.
Key Responsibilities:
• Lead the development and execution of impactful deliverables with data-driven insights that inform strategic decision-making across creative, technical, and business stakeholders
• Drive complex, high-impact analyses to inform the strategic prioritization, optimization, and performance evaluation of global marketing campaign tactics — both paid and organic
• Oversee the design, execution, and analysis of marketing and media experimentation initiatives across domestic and international markets in collaboration with key partners from across the marketing department
• Leverage analytics tools to lead in-depth multi-platform performance deep dives and extract strategic learnings from digital creative testing across platforms
• Synthesize and present findings from brand lift studies, audience behavior, campaign performance, and regional box office trends to guide marketing strategy
• Collaborate closely with creative advertising, digital marketing, and media teams to provide rotation recommendations for digital and TV media, based on campaign performance data
• Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify actionable trends in moviegoing behavior, consumer patterns, and emerging technologies that inform content positioning and media strategy
• Surface insights, compile industry trends, and lead competitive analyses to help develop actionable strategies and tactical decisions
• Lead and deliver high-impact ad-hoc reporting, analysis, and research projects to shape tactical decisions and long-term planning within the broader theatrical landscape
• Serve as a thought partner to internal stakeholders, helping to elevate data literacy and foster a culture of insight-led decision-making across the organization
• Drive complex, high-impact analyses to inform the strategic prioritization, optimization, and performance evaluation of global marketing campaign tactics — both paid and organic
• Oversee the design, execution, and analysis of marketing and media experimentation initiatives across domestic and international markets in collaboration with key partners from across the marketing department
• Leverage analytics tools to lead in-depth multi-platform performance deep dives and extract strategic learnings from digital creative testing across platforms
• Synthesize and present findings from brand lift studies, audience behavior, campaign performance, and regional box office trends to guide marketing strategy
• Collaborate closely with creative advertising, digital marketing, and media teams to provide rotation recommendations for digital and TV media, based on campaign performance data
• Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify actionable trends in moviegoing behavior, consumer patterns, and emerging technologies that inform content positioning and media strategy
• Surface insights, compile industry trends, and lead competitive analyses to help develop actionable strategies and tactical decisions
• Lead and deliver high-impact ad-hoc reporting, analysis, and research projects to shape tactical decisions and long-term planning within the broader theatrical landscape
• Serve as a thought partner to internal stakeholders, helping to elevate data literacy and foster a culture of insight-led decision-making across the organization
Basic Qualifications
• 6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking)
• Proven ability to lead, design, and execute analytics and insights projects across global markets
• Strong background in marketing testing frameworks, campaign effectiveness analysis, and performance optimization
• Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to stakeholders
• Excellent communication skills, with the ability to synthesize complex information for non-technical audiences
• Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment
• Deep knowledge of the theatrical, TV, streaming, and social media landscape — including both paid and organic metrics
• Passion for storytelling through data, and a desire to influence how entertainment reaches and resonates with global audiences
Preferred Qualifications
• Bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field
• Relevant coursework, certification(s), and/or demonstrated analytical expertise
• Experience within a major film studio, streaming platform, or marketing agency
• Experience leading market research or consumer insights initiatives, particularly within the theatrical space
• Deep knowledge of MarTech/AdTech platforms and experience interpreting brand lift and campaign effectiveness studies
• Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr)
• Advanced expertise with data visualization tools (e.g. Tableau, Looker, Google Data Studio, PowerBI)
• Strong project management skills and experience overseeing vendor relationships and insight delivery timelines
Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio’s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount’s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures’ passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.
ADDITIONAL INFORMATION
Hiring Salary Range: $124,000.00 - 155,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
What We Offer:
- Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here.
- Generous paid time off.
- Complimentary subscriptions to HBO Max, Paramount+, and other Skydance streaming services and digital news products.
- Robust employee engagement opportunities, including access to exclusive screenings and events, speaker series, volunteer activities and more.
Skydance is an equal opportunity employer (EOE)
We embrace the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit. In line with the laws of the country or region in which the role is based, this includes consideration without regard to race, color, ethnicity, national origin, citizenship status, religion or belief, sex, gender, gender identity or expression, sexual orientation, age, marital status, pregnancy, parenthood, physical or mental disability, genetic information, military or protected veteran status, union status or any other category protected by applicable law.
If you are a qualified individual with a disability, you may request a reasonable accommodation during the job application and/or recruitment process. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
Source details
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Source excerptsSelected passages from the saved posting. Check the full description for conditions and exceptions.
- Pay
ADDITIONAL INFORMATION Hiring Salary Range: $124,000.00 - 155,000.00. The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
- Location & working pattern
Los Angeles, CA, US, 90038
Working pattern and location restrictions need checking in the full posting.
- Work authorization
Skydance is an equal opportunity employer (EOE) We embrace the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit. In line with the laws of the country or region in which the role is based, this includes consideration without regard to race, color, ethnicity, national origin, citizenship status, religion or belief, sex, gender, gender identity or expression, sexual orientation, age, marital status, pregnancy, parenthood, physical or mental disability, genetic information, military or protected veteran status, union status or any other category protected by applicable law. If you are a qualified individual with a disability, you may request a reasonable accommodation during the job application and/or recruitment process. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.