Shop Business Insights Analyst

It's fun to work in a company where people truly believe in what they are doing. At Dutch Bros Coffee, we are more than just a coffee company. We are a fun-loving, mind-blowing company that makes a difference one cup at a time. 

Position Overview

The Shop Business Insights Analyst serves as the strategic analytics partner for Operations, transforming complex operational, workforce, customer, and financial data into actionable business recommendations. This role owns the development of key operational insights that improve shop profitability, optimize labor performance, enhance crew member and customer experience, and support scalable growth across Dutch Bros shops. A central part of the role is authoring clear, defensible definitions of good performance rather than inheriting them by default, and pressure-testing them against real data before they are adopted.  

The Shop Business Insights Analyst partners closely with Regional Operators, Business Coaches, AVPs, Finance, People teams, and Executive Leadership to identify opportunities, measure performance, and influence business decisions through data-driven storytelling, forecasting, and KPI management. 

Key Result Areas

Shop Performance and Profitability Analytics 

• Analyze shop-level performance across sales, labor, productivity, turnover, customer experience, and profitability metrics.  

• Identify trends, risks, and opportunities impacting operational performance.  

• Deliver actionable recommendations that improve shop-level performance and financial outcomes.  

• Conduct regional and market-level performance comparisons.  

Labor Optimization & Workforce Analytics 

• Analyze labor utilization, scheduling effectiveness, and staffing levels.  

• Develop workforce planning recommendations supporting growth and profitability.  

• Partner with Operations and People teams to identify drivers of retention and engagement.  

• Build labor forecasting models supporting seasonal demand.  

Operational KPI Strategy & Vibe Check Reporting 

• Define, maintain, and govern key operational metrics through the Vibe Check metric system, establishing thresholds and variance definitions grounded in observed data distributions rather than inherited defaults. 

• Distinguish structural metric issues requiring design fixes from genuine one-off exceptions, recommending metric redesign or exception-specific follow-up as appropriate. 

• Ensure consistent KPI definitions across all regions.  

• Drive data quality and reporting accuracy.  

Strategic Decision Support 

• Serve as an analytics advisor to Regional Operators, Business Coaches, and AVPs.  

• Measure ROI of operational programs in partnership with cross-functional partners.  

• Conduct scenario modeling and forecasting.  

Skills

• Multi-Unit Operations Acumen 

• Workforce Planning 

• Strategic Storytelling 

• Executive Communication 

• Business Partnership 

• Problem Solving 

• Project Management 

• Change Management 

• Process Improvement 

• Stakeholder Influence 

Job Qualifications

• 3-5 years of experience in business intelligence, operations analytics, workforce analytics, financial analysis, or data analytics roles, required.  

• Bachelor’s in Business Analytics, Economics, Finance, Statistics, Mathematics, Data Science, or a related quantitative discipline, required.  

• Experience supporting multi-unit retail, restaurant, hospitality, consumer services, or QSR operations, preferred. 

• Experience influencing business decisions through analytics and executive-level recommendations.  

• Advanced SQL proficiency and Excel modeling skills. 

• Power BI, Tableau, Python, Streamlit, or equivalent dashboard development experience. 

• Experience working with Snowflake, BigQuery, or enterprise data warehouses. 

• Experience developing forecasting and labor optimization models and designing experiments (A/B testing, difference-in-differences). 

• Familiarity with workforce analytics, turnover metrics, scheduling efficiency, and profitability reporting. 

Location Requirement

This role is located in Tempe, AZ. This position is required to be in office 4 days per week (Mon-Thurs); Fridays are optional remote work days. 

Physical Requirements

• In-Office Environment: Must be able to work in a busy, crowded, and loud office with frequent distractions and interruptions 

• Must be able to collaborate in-person with occasional impromptu in-person meetings  

• Office Conditions: Adaptability to typical office conditions, which may include exposure to air conditioning, heating, artificial lighting, and varying noise levels 

• Mobility: Ability to sit, stand, reach, twist, stretch, and work at a desk for long stretches.  Must be able to occasionally move or lift office items up to 25 pounds 

• Hearing Requirements: Hearing must be sufficient or correctable to ensure clear understanding of spoken information, including participating in virtual meetings and phone calls. Use of hearing aids or other assistive devices is acceptable if needed. 

• Reading and Writing Proficiency: Ability to read and write in English is essential for processing documents, drafting reports, and following up on necessary actions. Proficiency in written communication is required to handle job-related tasks effectively. 

• Vision Requirements: Vision must be adequate or correctable to perform essential job duties, such as reading documents on a computer screen and using other visual tools. Use of corrective lenses or other measures to meet visual requirements is expected if needed. 

• Technology Proficiency: Must be proficient in operating a computer and other office productivity tools such as printers, scanners, and collaboration software.  

• Effective Communication: Must possess strong verbal and written communication skills to interact effectively with team members, clients, and other stakeholders via email, video conferencing, and other in office communication tools. 

Compensation:

DOE

If you like wild growth and working in a unique and fun environment, surrounded by positive community, you'll enjoy your career with us!